University of Southern Indiana
Marketing students


YOU create the buzz with a marketing degree from USI!

Looking for a business degree that opens the door to a variety of exciting, rewarding careers? Then consider majoring in marketing. Learn to create and market products, services and solutions that make a difference in the world. Discover how to inspire and influence others through branding, digital marketing and professional selling. 

At USI, marketing students learn theory and gain practical experience in an engaging, collaborative, active-learning environment. We'll prepare you to succeed in the diverse and exciting opportunities this growing career field offers.

In the USI marketing program, you will:

  • Generate creative ideas that serve businesses and society.
  • Develop personal and digital communication skills to help you inspire and influence others.
  • Obtain the technical skills required to succeed in a variety of exciting marketing careers.
  • Be able to receive college credit through a hands-on marketing internship.

Everything has a business side

The marketing field is projected to add jobs at a higher-than-average rate. Marketing professionals are critical to the success of every type of organization. A few of the exciting career opportunities you can pursue with a marketing major include:

  • Advertising Account Manager
  • Brand Manager
  • Business Development Coordinator
  • Digital Marketing Coordinator
  • Marketing Manager
  • Marketing Data Analyst
  • Professional Salesperson
  • Restaurant or Store Manager
  • Special Events Coordinator

These career opportunities exist in almost every industry:

  • Banking and Financial Services
  • Consumer Goods
  • Fashion
  • Healthcare and Pharmaceuticals
  • Manufacturing
  • Nonprofit Organizations
  • Real Estate
  • Sports, Entertainment and Tourism

Why I Chose Marketing


"I chose marketing because I want to make a positive impact on the world. This subject has helped expand my knowledge of how to communicate with consumers and fulfill their needs. In addition, with marketing I can work in a variety of fields and always have something new to learn." - Mara '21

Contact Dr. Chad Milewicz


Send Email to